People aren’t just Googling it anymore—they’re TikToking it. From finding new restaurants to discovering must-have products, TikTok is becoming a search engine in its own right. If your brand isn’t creating content with search in mind, you’re missing the chance to be found by the very people looking for you.

Your Instagram profile is your digital shop window - the first impression that decides whether someone follows, engages, or clicks away. From crafting a clear bio to creating highlights that answer questions and pinning posts that showcase your brand, small tweaks can make a big difference. Here’s how to turn profile views into loyal followers in 2025.

Instagram news you don’t want to miss: your posts can now be found on Google. That means photos, videos, captions, and hashtags are being indexed by search engines. In other words, your Instagram content could show up in Google searches-even for people who don’t use the app. Here’s why this matters for your business and how to take advantage.

Tired of long, unreadable social media captions? Learn why spacing, line breaks, and structure matter in 2025-and how caption formatting can boost engagement.